One of the biggest complaints I hear from small business owners and entrepreneurs is … there isn’t enough time in the day to do everything that needs to be done! This is something I struggle with as well. There never seems to be enough hours in the day! Time is valuable. And it is something […]
direct-mail, direct-mail-marketing, get-organized, time-management
With growing awareness of environmental issues, and so much interest in businesses “going green” these days, the mailing industry has responded with a number of interesting alternatives and guidelines that cover every aspect of your mailing activities. I’m often asked the following question: “My retail business is very focused on being environmentally friendly. I successfully […]
direct-mail, direct-mail-marketing, environment, environmental-impact, mailing, printing
When I started working for myself, I soon realized I would have to put some limits on how much time I’d devote to my business. Without “regular hours” or a boss telling me exactly what was required of me, I was in danger of working 24 hours a day in an effort to meet all […]
direct-mail, direct-mail-marketing, planning, time-management
Funny boxes have been appearing everywhere: on ads, direct mail pieces, billboards, and I’ve even seen them on t-shirts. You may have also seen them on your boarding pass the last time you traveled by airplane. Those boxes are called “QR codes,” and many of you may already know about them and might even be […]
direct-mail, direct-mail-marketing, marketing, qr-codes, sales-piece